How to Optimize Your Google Ads Campaign to Boost ROI

How to Optimize Your Google Ads Campaign to Boost ROI

Google dominates online. Its Chrome browser accounts for over 2/3 of total browser use globally. Its search is so dominant it has become a verb, with people telling you to “just Google it.”  So, it’s no surprise that Google Ads similarly dominates in the online advertising space. Who wouldn’t want to advertise on the most…

How to Provide a Good User Experience While Hosting Ads

How to Provide a Good User Experience While Hosting Ads

Hosting ads on your WordPress website is a common and effective way to generate extra income. We definitely understand that drive. It’s why we created AdSanity in the first place. But we’re also web users ourselves. We know how intrusive and spammy ads can get when mishandled. So, we always try to help encourage our…

How To Sell Ad Space On Your WordPress Site

How To Sell Ad Space On Your WordPress Site

Monetizing a website can be a tricky task, especially through ad space selling. Although this is one of the most common ways of turning a website into a money-making asset, the main challenge lies in figuring out the best ad types to place on your website and leveraging them to generate revenue without compromising good…

Generate Leads with Affiliate Marketing

Generate Leads with Affiliate Marketing

In marketing, there is often a lot of weight put on retaining and re-marketing to existing customers. This is due to the increased cost of marketing to new customers as opposed to existing ones. However, affiliate marketing is very different. It relies on constantly drawing in new customers to increase sales volume.  If you’re coming…

How to Find Advertisers for Direct Placement Ads

How to Find Advertisers for Direct Placement Ads

It’s undeniable that the landscape of digital advertising has transformed in recent years. As with many things digital, the gatekeepers of the online world (Facebook, Google, etc.) are dominating the market and making a solid buck from anyone wanting to advertise on their websites with ad networks. Whether this is a good or a bad…

How to Create a Subscription Site and Increase Ad Revenue

How to Create a Subscription Site and Increase Ad Revenue

Putting content behind a paywall can turn off both visitors and potential advertisers. But, there are ways to build both your subscriber base and entice advertisers for your subscription site.  For many businesses looking to pivot to a subscription model, this decision is often made as a means to provide an ad-free experience to paying…