Creating ads is the primary purpose of the plugin. There are three basic types of ad that can be managed with AdSanity – ads hosted on-site, ads that are part of an external network, or HTML5 ads.
For ads hosted on-site, you’ll need the artwork for the ad. This artwork may be a standard JPG, PNG or GIF file sized for your specific ad unit.
With an external ad network, you’ll need the ad code specific to the network. You can create ads from different ad networks if you’ve signed up for multiple networks.
For an HTML5 ad you’ll want to create a zip file containing all of your ad assets so you can upload it to AdSanity.
When creating ads one of the first things you’ll need to know is where you’re placing the ad on your page and what size the ad unit is for the ads you’re creating. AdSanity comes with the standard sizes acknowledged by the Interactive Advertising Bureau (IAB). The IAB is an advertising business organization that develops industry standards, conducts research, and provides legal support for the online advertising industry. You can also create your own custom sized ad locations with our free add-on, Custom Ad Sizes. Make note of the size of your ad units as this will affect your ads hosted on site and what ads you can display from an external ad network as well.
De notar que, ao criar anúncios utilizando estes métodos, os anúncios alojados no local têm as suas vistas e cliques controlados através do AdSanity, as redes de anúncios externos e os anúncios HTML5 têm as suas vistas controladas, mas os seus cliques são controlados pelas ferramentas disponíveis na rede de fornecimento ou, no caso dos anúncios HTML5, os cliques não são controlados.
Para relatórios expandidos, pode sempre adicionar o Add-On de Integração do Google Analytics Tracking para acompanhar tanto as visualizações como os cliques para todos os tipos de anúncios.
Para mais detalhes sobre cada um destes métodos:
- Criação de um anúncio alojado no local.
- Criação de um anúncio a partir de uma rede de anúncios externos.
- Criação de um anúncio HTML5.
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