Creating ads is the primary purpose of the plugin. There are three basic types of ad that can be managed with AdSanity – ads hosted on-site, ads that are part of an external network, or HTML5 ads.
For ads hosted on-site, you’ll need the artwork for the ad. This artwork may be a standard JPG, PNG or GIF file sized for your specific ad unit.
With an external ad network, you’ll need the ad code specific to the network. You can create ads from different ad networks if you’ve signed up for multiple networks.
For an HTML5 ad you’ll want to create a zip file containing all of your ad assets so you can upload it to AdSanity.
When creating ads one of the first things you’ll need to know is where you’re placing the ad on your page and what size the ad unit is for the ads you’re creating. AdSanity comes with the standard sizes acknowledged by the Interactive Advertising Bureau (IAB). The IAB is an advertising business organization that develops industry standards, conducts research, and provides legal support for the online advertising industry. You can also create your own custom sized ad locations with our free add-on, Custom Ad Sizes. Make note of the size of your ad units as this will affect your ads hosted on site and what ads you can display from an external ad network as well.
É importante notar que, ao criar anúncios utilizando estes métodos, os anúncios hospedados no local têm suas visualizações e cliques rastreados via AdSanity, redes de anúncios externos e anúncios HTML5 têm suas visualizações rastreadas, mas seus cliques são rastreados pelas ferramentas disponíveis na rede de fornecimento ou, no caso de anúncios HTML5, os cliques não são rastreados.
Para relatórios expandidos, você sempre pode adicionar o Add-On de Integração de Rastreamento do Google Analytics para rastrear ambas as visualizações e cliques para todos os tipos de anúncios.
Para obter detalhes sobre cada um desses métodos:
- Criação de um anúncio hospedado no local.
- Criação de um anúncio a partir de uma rede de anúncios externos.
- Criação de um anúncio HTML5.
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