video intelligence Integration
NOTE: You must use AdSanity version 1.4 or above to use the vi Add-On
Video Ads are popping up everywhere these days, and for good reason. Research has shown that video ad units increase time-on-site. And because video ads are more engaging, ad networks can demand a higher CPM (cost per thousand) from their advertisers which means that publishers can earn more revenue from displaying their advertisements.
Our integration of the vi advertising platform into AdSanity allows you to create and place video advertisements on your website just as easily as any other ad. We’ve fully integrated the vi offering so you can customize the video player on each ad unit to match the colors of your website, have specific fonts, target specific keywords and IAB categories, choose from their available languages, and more. These customizations can increase the likelihood of user interaction resulting in higher advertising engagement and revenue. Because the video ads are content driven, they can also increase the engagement your visitors have with your content.
Within the Add-On, you can sign up for an account with vi and get your website connected. Once you’re logged in, you’ll be able to see an overview of the ad revenue you’ve earned in the past week with a link off to the Publisher Dashboard for more detailed reporting. You can create an unlimited number of video ads targeting different keywords by configuring the video intelligence player parameters. You can embed the ads throughout your site in relevant content areas using any of our built-in methods (shortcode, widget, and template tag) as well as the ones provided by our other Add-Ons.
With the partnership we’ve formed with video intelligence, you now have the highest performing ad units at your fingertips. Best of all, you get it for free with every copy of AdSanity. We can’t wait to see what you do with it.
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