Is Your Website Ready To Host Ads?
If you’re a publisher or website owner, you must be familiar with at least one or two types of website monetization tactics. Selling ad space is one of the simplest and most convenient ways to monetize your website. Not only can it help you earn a consistent, steady income, but it also allows you to…
How To Sell Ad Space On Your WordPress Site
Monetizing a website can be a tricky task, especially through ad space selling. Although this is one of the most common ways of turning a website into a money-making asset, the main challenge lies in figuring out the best ad types to place on your website and leveraging them to generate revenue without compromising good…
Pricing Models for Online Ads – A Comparison
Whether you’re new to digital advertising or a seasoned pro, it is vital you understand the different payment mechanisms or pricing models that best suit your business goal. Why is it so important? It is the mechanism upon which your advertising revenue is dependent. As a business looking to advertise on your website, the most…
Mobile-Optimized Ads
Every business needs a carefully designed website that enables effortless navigation and a performance-optimized user experience. Your website is arguably the hardest working member of your business toiling around the clock to generate new leads. This isn’t particularly new information. However, what is still regularly overlooked is the importance of mobile-optimized sites. That isn’t to say…
Generate Leads with Affiliate Marketing
In marketing, there is often a lot of weight put on retaining and re-marketing to existing customers. This is due to the increased cost of marketing to new customers as opposed to existing ones. However, affiliate marketing is very different. It relies on constantly drawing in new customers to increase sales volume. If you’re coming…
The Dos and Don’ts of Ad Placement
Settling on ad placement for your website can be a confusing and overwhelming task. It can be made all the worse by a lack of basic web design experience. But it doesn’t need to hold you back! We’re going to explain some fundamental principles of how the space is distributed and explain where to position…
How to Find Advertisers for Direct Placement Ads
It’s undeniable that the landscape of digital advertising has transformed in recent years. As with many things digital, the gatekeepers of the online world (Facebook, Google, etc.) are dominating the market and making a solid buck from anyone wanting to advertise on their websites with ad networks. Whether this is a good or a bad…
¿Qué complementos de AdSanity necesito?
Es posible que haya notado en varios lugares de nuestro sitio web que sugerimos no descargar todos los complementos de AdSanity, incluso sólo los gratuitos, a menos que necesite utilizarlos para lograr sus objetivos publicitarios. Esta idea puede parecer contraintuitiva, pero hay una buena razón detrás de ella. Algunos complementos ofrecen una funcionalidad similar a...
¿Son los anuncios en HTML5 el futuro de la publicidad?
En los últimos años hemos asistido a la desaparición de los anuncios Flash. Los anuncios en HTML5 han entrado en una nueva era. Pero, ¿qué podemos esperar ahora? ¿Hay que desconfiar del rápido auge de este nuevo soporte publicitario? Vamos a...
Cómo crear un sitio de suscripción y aumentar los ingresos por publicidad
Poner contenidos detrás de un muro de pago puede ahuyentar tanto a los visitantes como a los anunciantes potenciales. Pero hay formas de aumentar la base de suscriptores y atraer a los anunciantes a su sitio de suscripción. Para muchas empresas que buscan pasar a un modelo de suscripción, esta decisión se toma a menudo como un medio para...
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